What is JB15? It’s a full service media, PR, marketing branding, and motorsports agency representing some of the top athletes and brands in the world.
Jim Beaver - Owner, CEO, Host, Driver
Jim Beaver is a third generation racer and motorsports media personality who currently races as a factory off-road driver across several series. Jim has competed in over a dozen different classes of off-road including Trophy Truck, with wins and podiums across multiple series including SCORE, Best in the Desert, and Legacy.
Jim’s success and passion of off-road extends beyond the driver’s seat. In addition to racing, the past decade Jim has worked to introduce off-road racing to the masses through the Down & Dirty Radio Show; featured on 200 AM/FM networks, SiriusXM, and the US American Forces Network. In 2017, Jim Founded the “ RZR Star Car program” which attracted personalities such as Dax Shepard, Travis Pastrana, Tanner Foust, Jolene Van Vugt, Antron Brown, and Steve Torrence to desert racing; exposing them to off-road culture and expanding the overall sport fanbase.
Jim Beaver has served as an on-air talent for several productions including the Lucas Oil Off-Road Racing Series, Midwest Short Course League, Crandon World Cup, Terracross Championship, Rally America, Red Bull Global Rallycross, Red Bull Sand Scramble, the Mint 400, UTV World Championships, eShort Course World Cup, and X Games Snobike Qualifiers. Most recently, Jim has delivered virtual off-road racing to national television on CBS Sports with the Jim Beaver eSports eShort Course World Cup.
Jim’s expanding media company, JB15, has produced several noteworthy media projects across all forms of motorsport in the United States. The group’s athlete representation division also supports some of the top motorsports talents worldwide.
When Jim’s not trackside, you can find the avid off-road enthusiast camping in the desert with his RV and UTV’s exploring the Southwest. He can be found at @JimBeaver15 on social media.
Chris Leone - Media Director
Chris Leone is an experienced motorsport marketing professional who currently serves as the Media Director for JB15, Marketing and Communications Manager at iRacing, and a freelance writer and content creator for hire across numerous realms of racing. He started his career at Red Bull Global Rallycross, where he served as the youngest Media Director in professional racing for nearly five years while following a global racing schedule across three continents. His role at JB15 includes radio appearances, social media content management and press distribution for multiple JB15 driver and brand clients, and other advisory responsibilities. Chris is based in the greater Boston, Massachusetts area. @ChristopherLion on social media.
Matt Kalish - eSports Manager & Media
Matt Kalish is one of the most versatile media producers in offroad motorsport with extensive experience writing, managing, and photographing racing events across the country for top-level teams and organizations. After capturing iconic moments as Red Bull Global Rallycross’ Series Photographer, Matt moved into stage rally for a brief stint with Rally America before becoming the first Communications Director of the American Rally Association, a USAC owned and operated racing series. Since then, he’s contributed to projects for organizations including iRacing, the BMW Car Club of America, and Subaru USA’s Launch Control series on Amazon Prime Video. Now based in Oregon, Matt manages Jim Beaver eSport’s driver needs and designs the liveries they compete in. He also manages the social media accounts for the team and JB15 clients. @FromMattsDesk on social media.
With owned assets on National Radio, SiriusXM, Major Podcast Networks, National Television contracts, an eSports Team with NASCAR franchise agreements competing in 4 World Championships, and a full factory supported real world off-road race program, JB15 is a progressive media/marketing firm for brands looking to maximize reach and exposure across multiple mediums. Progressive, cutting edge, and home to some of the most accomplished industry professionals of the past decade, JB15 is your source for consultation, content, and placement with guaranteed ROI at affordable value.